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The Ultimate Round-up of Our Featured Female Ecommerce Experts

Mar 8, 2018 by Alison Rhoades posted in Entrepreneurship, Ecommerce, Retail, Stores, Ethically Sourced

It’s no question: 2018 is the year of the woman. From feminist movements like #metoo to groundbreaking organizations like Time’s Up, gender equality feels like more of a reality than ever before, and we say: It’s about time!

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These 31 Incredible Women Are Taking the Ecommerce World By Storm

Mar 8, 2018 by Alison Rhoades posted in Conversion Optimization, Social Media, Entrepreneurship, Shopify, Ecommerce, Stores, Retail

Sometimes, it’s important to take a moment to celebrate and showcase the achievements of the courageous women making daily strides in the business world. That’s why we’ve compiled a list of some of our favorite female Ecommerce stars, from entrepreneurs to strategists, philanthropists to consultants. Discover some of the top names in ecommerce today and their innovative creations. Allow their stories to inspire, reminding you that every dream is within reach!

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An Ecommerce Store for Heavy Lifters

Mar 6, 2018 by Alison Rhoades posted in Ecommerce

If you think bodybuilding and jewelry design don’t mix, then you clearly haven’t met Tina Tang.

This former Goldman Sachs trader left the financial industry in the hopes of becoming her own boss, which led her to designing her own jewelry, running her own store, and eventually becoming a personal trainer.

Now, she’s combined her passion for entrepreneurship, fitness, and jewelry design with Iron Strong Jewelry, a quirky ecommerce store for the heavy-lifting woman.

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The Dreslyn Founders Create a Luxury Fashion Voice, Rooted in Distinction and Values

Mar 2, 2018 by Alison Rhoades posted in Ecommerce, Retail

Restraint isn’t typically a buzzword among entrepreneurs, but it’s been a guiding principle for The Dreslyn, an online specialty store offering luxury products across apparel, accessories, home, and beauty with a minimalist focus and west coast point of view.

First launched in 2014 by Brooke Taylor Corcia, the brand credits its success to an edit that can be trusted.

Focus, not trends, is what sets The Dreslyn apart.

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Roman Faces Erectile Dysfunction Head On with Telemedicine Services

Mar 2, 2018 by Joseph Barkeley posted in Ecommerce, Retail, Customer Service, Entrepreneurship

The average doctor's visit in the U.S. takes about 12-13 minutes; most of that time is dedicated to collecting a patient’s information.

But what if the patient has a condition – like erectile dysfunction – that’s often stigmatized, if acknowledged at all?

Roman, a cloud-based telemedicine start-up, is working to break down the barriers facing young men with ED. Through the app, young men can screen themselves for ED, connect them a physician, and set prescriptions (in subtle, sleek packaging) for home delivery. 

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Bringing Comfort to the Sofa Buying Experience

Mar 2, 2018 by Alison Rhoades posted in Ecommerce, Retail, Stores, Ethically Sourced, Messenger Marketing

Whether you’re entertaining guests, settling in for a relaxing night at home, or simply looking to perfect your living room’s design, there are arguably few pieces of furniture more important than your sofa. But finding that perfect piece is often a challenging and frustrating task.

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4 Engaging Ways to Build Your Ecommerce Email List

Mar 2, 2018 by Talia Klein Perez

For every $1 spent on email marketing, $44 is made in return, and consumers who purchase products through email spend 138% more than online shoppers who do not receive email offers.

For ecommerce businesses of all shapes and sizes, that’s tremendous. And with the number of email users worldwide forecasted to surge to 2.9 billion by 2019, it is in your interest to harness the power of email marketing for your B2B and B2C clients. 

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Why Live Out There is Building the Everlane of Outdoor Apparel

Feb 22, 2018 by Alison Rhoades posted in Ecommerce, Retail, Outdoors, Ethically Sourced

For Jamie Clarke, who started climbing mountains as a child and eventually reached the heights of the Seven Summits, the similarities between mountaineering and running a business are endless.

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Why You Shouldn't Build Your Entire Social Strategy Around Facebook

Feb 22, 2018 by Victoria Green posted in Ecommerce

The way we use social media has changed considerably since its inception. When marketers first began embracing social as a way of reaching out to their audience, it was a quieter and less competitive place. Now, there’s so much content and so much variety, that conversions are much harder to come by. 

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Hawke Media Builds a Reputation of Trust in the Fashion and Lifestyle Digital World

Feb 22, 2018 by Joseph Barkeley posted in Ecommerce, Retail

Reputation is everything - especially in the agency business.

When Erik Huberman founded Hawke Media a little over three years ago, he saw that the industry was in a conundrum: they were getting stuck selling things they couldn't sell.

Dependability meant stasis and a one-size-fits-all approach. Execution meant committing to a long-term contract and hoping for the best. Where was the long-term vision – and the short term, immediate care – that reputations are built on?

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