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Leveraging the Power of Messenger & Email Marketing Together

May 16, 2019 by Jason Boehle posted in Ecommerce, Messenger Marketing, Conversion Optimization

Every year it seems, some new technology announces the end of email, FOREVER! Email was supposed to die 10 years ago with the rise of the social network. Facebook, Twitter, Linkedin, and to a lesser extent Myspace envisioned a world where ALL communication would funnel through their platforms. We all know how that turned out.

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How to Scale Your Ecommerce Store from $1 Million to $100 Million

Apr 22, 2019 by Derric Haynie posted in Ecommerce, Shopify, Paid Traffic, Conversion Optimization, Customer Service, Customer Delight

A full recap of this recent free virtual summit. For the next event check the EcommerceTech website here.

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How DTC Brands Tell a Story With their Website

Apr 4, 2019 by Anshey Bhatia posted in Ecommerce, Shopify, Conversion Optimization

In today’s e-commerce environment, Direct to Consumer (DTC) brands rely on a compelling and unifying story to sell products and build communities. When done right, the customer experiences a seamless user journey from discovery through purchase. When it misses the mark, the customer experiences a disorienting blend of editorial and shoppable content that usually results in exiting the site.

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How Gmail's Dynamic AMP Emails Benefit Ecommerce Merchants

Apr 1, 2019 by Elliot Volkman posted in Ecommerce, Conversion Optimization

Gmail’s Dynamic Emails Bring Carts Directly Into Email

Last week, Gmail announced the launch of Dynamic Emails, an improvement that brings interactivity and engagement directly to emails. Prior to the update, emails have always been static in nature, often acting as a launch point into more complicated tasks and quickly become dated.

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Increase Conversions with Q&As and Customer Feedback

Mar 21, 2019 by Elliot Volkman posted in Ecommerce, Conversion Optimization

Use Customer Feedback and Q&As to Fuel Conversions

User-generated content is one of the most valuable resources that ecommerce retailers can take advantage of. Having customers create content for you is the dream! One user-generated content type that’s becoming widely adopted is a question and answer (Q&A) section where customers can ask and respond to questions about individual products.

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2019 Tips for Improving Landing Page Conversions

Feb 28, 2019 by Robert Woo posted in Ecommerce, Conversion Optimization

E-commerce landing pages have a sort of Red Queen effect: they have to keep evolving just to keep up in the ever-changing online landscape.

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The 10 Best Shopify Apps for Direct To Consumer Brands

Feb 24, 2019 by Arri Bagah posted in Ecommerce, Shopify, Chatbots, Conversion Optimization

The 10 Best Shopify Apps for Direct To Consumer Brands

The number one question I get all the time is, “What are the best apps on the Shopify App Store right now?”

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From In Store to Online, Bear Mattress Chases Growth

Mar 23, 2018 by Sarah Werle Kimmel posted in Ecommerce, Retail, Stores, Outdoors, Entrepreneurship, Conversion Optimization, Customer Delight

If you were to ask Scott Paladini of Bear Mattress in 2010 if he ever thought he would be in the mattress business in 2018, he would have told you “Absolutely not.”

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Sportique’s Founder on Curating Experiences

Mar 23, 2018 by Alison Rhoades posted in Ecommerce, Retail, Stores, Outdoors, Entrepreneurship, Conversion Optimization

A visit to Sportique’s vibrant platform is like stepping into an outdoorsy lifestyle-lover’s dream. Stylish gear for the rugged terrain meets timeless watches, tote bags, and sunglasses, with an entire section dedicated to houseware and furniture for the modern-day adventurer.

With over 500 brands from around the world to choose from, Sportique is truly reinventing the boutique experience.

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What Do You Think Will Be the Biggest Ecommerce Trend of 2018?

Mar 15, 2018 by Kelli Kissack posted in Drip Campaigns, Messenger Marketing, Entrepreneurship, Chatbots, Bots, Social Media, Conversion Optimization, Customer Delight

We asked you the question, "What do you think will be the biggest ecommerce trend of 2018? Why?"

We received a ton of excellent responses to this question. Below you can find the top twelve submissions.

Don't see your response in this article? No worries! We send out a question each and every week, so keep sending us your answers.

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